Monday, August 3, 2020
Article: Okja, Kingdom, Extracurriculur... the real reason Netflix is investing in Korea
Source: Money Today via Naver
1. [+300, -5] Honestly, there are a lot of trash domestic platforms. They cost as much as Netflix to watch one program ㅡㅡ
2. [+165, -5] Netflix is 3,000 won a month per person on a 4 person account, up to 18,000 won for 6 months. There's no beating that. Domestic services are too obsessed with the money and not in investing in their content. They try to hold on to their money instead of spending it, which means they're not maintaining the platforms either. It's the reality.
3. [+69, -8] I don't think they're specficially targeting the Korean market but moreso because our content is far ahead of the rest in the Asian market.
4. [+41, -8] We should still be developing and helping domestic platforms survive, even if they won't be able to compete against Netflix. TVing and Wavve should either merge and combine resources to produce higher quality content and invest in more original content. It's good that Korea has a concrete audience thanks to Hallyu compared to other companies but we shouldn't be relying on foreign investments only.
5. [+14, -0] I actually don't see foreign investments as a bad thing for our industry. Foreign investments have been going to producing a more variety of content. We've been so used to makjang dramas that everyone went crazy over 'Kingdom' when it first came out...
6. [+10, -0] Korean platforms need to get on their model. You can't be charging 10,000 won per movie. No one's waiting an entire month for it to be half off. Netflix is the better value in the end since it's monthly or annual membership for all of the latest movies.
7. [+6, -0] I prefer American investments over Chinese investments. If you accept Chinese investments, you have to match your content to their standards, and it'll just end up being low quality with no viable competition in the global market.
8. [+5, -0] The Korean market could never compete with Netflix... for 14,000 won a month, you can watch shows from all over the world in UHD, all up to four people... that's not expensive
9. [+3, -0] Netflix has been the biggest winner with all of this rainfall keeping people home. But I'm more into HBO dramas. Netflix has a bit of a lighter feel, and their content always feels like it's missing something. Anyway, with all this rainfall, everyone seems to be home watching Netflix with takeout.
10. [+2, -0] Netflix actually has an accurate reading on Korean content. When 'Okja' first came out, people were still skeptical about the kind of content they could produce, but it's obvious that they did their research and even understand that Korean varieties do well in the SEA market and invested in that too although it didn't do well initially. Most Korean companies would've ended their investments there but they kept doing their research on more drama genres, and kept investing in varieties, and now 'Together' is doing really well in SEA.
-
from Netizen Buzz